The Inside Story - Hamburg Shop
2023-11-10 by Mafalda
Acreditamos que a ligação da marca com os nossos clientes é o que nos diferencia. Somos uma marca de camisas por medida em que todo o processo de venda é feito on line, mas a venda acontece só depois de conhecermos o cliente pessoalmente, de sabermos a suas preocupações e aspirações. O processo de venda é global, pela relação local com cada um.
A Diana e o Oezkan são um exemplo de como a paixão e o compromisso podem levar ao sucesso. Os responsáveis pela loja ShirtbyHand em Hamburgo, nesta conversa falaram sobre a gestão da marca no mercado alemão, da loja, o que os inspira na ShirtbyHand, assim das expectativas que têm para o futuro. A conversa foi em inglês e decidimos manter assim, no fundo somos hoje uma marca global porque a experiência é local.
O primeiro ano da primeira loja fisica da ShirtbyHand é para nós um marco a festejar!
- What has been the most rewarding part of running the ShirtbyHand store?
"Germany is old fashion in these things, just to have online business doesn’t look too serious for the clients. We won a lot of new clients and had direct feedback on the floor which is leading to better understanding in every respect quality, product, service and it’s helping the brand to improve. We managed our first year well although the market and many players suffered a lot."
- What are some of the challenges you've faced in opening and running the store?
"Managing the store starts with building a good team! Creating the brand awareness, convincing & winning clients, building trust are the steps to go forward."
- What are your hopes and dreams for the future of ShirtbyHand Hamburg?
"A healthy growing client base, maintaining a high level of positive reviews, and expanding into new locations in Hamburg and other German cities are all key factors in ensuring the continued success of ShirtbyHand."
- What is the most important detail for you in a made to measure shirt?
"For us, it's the perfect harmony of fit and quality. A tailored shirt should not just look impeccable; it should feel like a second skin, seamlessly embracing your unique physique. The fabric, the stitching, the construction – every element must converge in flawless unison to create a garment that exudes refined elegance."
- Do you believe that customers should have the freedom to design their shirts completely individually and express their personality?
"Absolutely! A ShirtbyHand shirt is not just a piece of clothing; it's a canvas for self-expression. We encourage our clients to unleash their creativity, to weave their personal flair into every detail, from the fabric selection to the monogram stitching. It's about creating a garment that speaks volumes about their individuality."
- How would you describe the shopping experience you strive to provide to your clients?
"Crafting an Unforgettable Experience. We want our clients to step into our store and feel like they've entered a sanctuary of sartorial expertise. It's not just about selling shirts; it's about guiding them on a journey of personalized style. We take the time to understand their needs, preferences, and aspirations, ensuring that each shirt we create is a reflection of their refined taste."
- What are your favorite things about Hamburg?
"Hamburg is a captivating tapestry of cultures, a vibrant kaleidoscope of history and modernity. We're captivated by its stunning architecture, its bustling harbor, and the serene beauty of the Binnenalster and Außenalster lakes. But above all, it's the city's open-minded spirit and its diverse culinary scene that truly steal our hearts."
- What are some of your favorite places to visit / favorite things to do in Hamburg?
"For a taste of Hamburg's rich cultural heritage, we recommend a leisurely stroll through the historic Speicherstadt warehouses, a UNESCO World Heritage Site. To immerse yourself in the city's vibrant arts scene, the Elbphilharmonie concert hall is a must-visit. And for a taste of authentic Hamburg cuisine, indulge in a plate of Franzbrötchen pastries or savory Krabbenbrötchen crab sandwiches. Don't miss the opportunity to explore the Binnenalster and Außenalster lakes for a tranquil escape amidst the city's vibrant energy. Venture into the historic harbor, once a lifeline for trade and now a hub of maritime activity. Immerse yourself in the vibrant nightlife of the Reeperbahn, a district renowned for its eclectic mix of bars, clubs, and theaters. And marvel at the grandeur of the Townhall, a symbol of Hamburg's enduring legacy."
- What are some of your favorite German foods & beers?
"For a taste of authentic Hamburg cuisine, indulge in a plate of savory Krabbenbrötchen crab sandwiches.
German cuisine is a symphony of flavors, a culinary adventure that tantalizes the taste buds. We're particularly fond of the iconic Currywurst, a delectable sausage smothered in a savory curry ketchup sauce. For a taste of sweet indulgence, Franzbrötchen pastries are a must-try. And to quench your thirst, hoist a glass of refreshing Becks or Flensburger beer."
With their unwavering commitment to quality, personalized service, and a passion for empowering individual expression, Diana and Oezkan continue to elevate ShirtbyHand in Hamburg. Their infectious enthusiasm and dedication are a testament to their passion for creating garments that not just fit, but also inspire.
Tem perguntas ou gostava de ter um conselho personalizado? Fale connosco através do chat, por telefone e whatsapp 910257554 ou por e-mail para o info@shirtbyhand.pt
Que seja a sua próxima camisa da sorte!
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